Normally, animal trainers don’t seem like the rocket scientist types. We are your average joe playing with animals and getting them to do amazing things.… Continue reading Behavior Science is Real (Just Like Climate Change)
Condensing my thoughts into several big ideas I’ve learned the past two years as an Optimize Coach has been difficult. Especially when I love to… Continue reading ZooFit 101- Changing Behavior to Change the World
Dear ZooFit readers, Since I’ve been pretty busy with ZooFit Safari, I asked a fellow Optimize Coach to help a sister out. Thankfully, Chris Loper,… Continue reading Celebrate Yourself to Build Healthy Habits
Let me tell you how rocky last month was for me. Late nights, uncontrollable snacking, lack of motivation to do my exercises, and lack of… Continue reading Going Back to Kindergarten: Start Again Without Starting Over
So, you have your Big Why—your purpose and reason to get up in the morning. Maybe it’s saving rhinos, or being a rhino keeper. Or… Continue reading Making SMART Goals a Little Smarter
Our first step in our fitness journey is discovering our Why. Once we have a better idea of WHAT we want and WHY we want… Continue reading ABC, Easy as 1-2-3
Finding your Why is an important component to finding the motivation to achieve your fitness goals, and start your journey to a healthier, happier you.
Zookeepers are an amazing group of people. They dedicate their lives to improve animal welfare, educate the public, and promote conservation.
ZooFit is a fun and unique fitness program which I am incredibly proud to share with the world. In the past, I have focused quite… Continue reading Fitness Through Operant Conditioning
No, not LINT. LENT. Today is Mardi Gras. Fat Tuesday. Also known in England and Ireland (and probably all of Europe) as Shrove Tuesday, Pancake… Continue reading A Positive Spin on Lent